Here is a quick run-down on what you will find in this bulletin: Merry Christmas…
U.S. Update News January 2005
The February 2005 disk update will be processed Monday, January 31st and the disks will be shipped on that day. You should have the disk update by February 2nd or 3rd.
IMPORTANT NOTE: Subscribers who still get updates by disk can save up to $100 per year by switching to updates by Internet. Please read the last section of this bulletin for complete details. Don’t wait for your next invoice to make the change. Compulife will bonus your subscription renewal deadline for switching from disks to internet.
First, Compulife is not planning to add U/L comparisons to our software. We already have the U/L comparisons that we have decided to add. You will find those products in the comparison category called “To age 100 Level Guaranteed”.
NOTE: Term4Sale Agent Edition customers do NOT have this category.
Providing that a U/L product has a fully guaranteed premium that will not lapse before age 100 (some will guarantee longer), the product can be included in that category and we want to include every such product that we can.
The NEW PROPOSAL that I talked about last month adds nothing new to that comparison.
Next, IF the company has worked with Compulife in order to facilitate the new feature that we are PROPOSING, there would be a NEW BUTTON on the single product display window. Currently you have a button called “Rate Class”. Imagine a NEW button just to the left of it called “Illustrate”. If you were to click on the imaginary “Illustrate” button, our software would then connect to the Home Office software, passing into the software the client’s information and displaying a genuine Home Office illustration for the exact same product that you were looking at in Compulife.
Again, this is NOT a new comparison feature. This would be a proposed new interface between our software and the company software. It would make it much easier to use the company software to generate a genuine life company illustration for the product you saw in Compulife.
So last month I asked you to e-mail me if you thought such a feature would be important and to explain WHY you thought it would be important.
I received about 20 e-mails.
Half of them clearly didn’t understand what I was proposing.
If that is the extent of the interest in this proposal, the proposal is DOA (dead on arrival). That’s the proposal being dead, not the feature. Once again, if that’s all the interest that exists, I have no interest in committing time and money either.
If you DON’T want the function/feature, do nothing. That’s all you will need to do, just do nothing. We’ll make sure you don’t get the new feature and assume everybody is happy as is.
There are two alternatives for those affected by the change. First, those who still want to run DOS software need to get updates by Internet. Monthly updates by Internet will continue to include the DOS and Windows program until the 3rd quarter of 2005. We expect the early part of 2006 to be very busy time which we will tell you about later in 2005. In the meantime, we need to move everyone from DOS software to Windows software by the end of 2005.
Given that the DOS software will be coming to an end, we strongly recommend that you take the second alternative which is to make the point of learning to use the Windows version of Compulife. There is no doubt that the Windows version is now much more powerful than the DOS software. Those who prefer DOS to the Windows program are usually operating with the belief that there is something that the DOS program does that the Windows won’t do. If you are one of those people, please give us a call at (800) 798-3488. We can show you how to do the same thing in the Windows version of Compulife.
A google search of “term life insurance” has term4sale.com coming up number 10, but that is actually good progress over the past few months. Our key words at the site used to focus much more on “term insurance” with little emphasis on “term life insurance”. This meant we were routinely coming up number 1 for term insurance, but down on the 4th or 5th page for term life insurance. That has changed over this year.
You can also see the attention that the media has been giving to term4sale by clicking on the red “Testimonials” graphic when you visit the site. The media coverage has been broad and favorable. With the changes and improvements that we continue to make, we expect it to stay that way.
I would also like to thank those subscribers who have taken the time to write agent testimonials which is another page in the testimonials section. We would like to include more testimonials in that list so if you are favorably disposed to send one, we’ll get you added. One of the benefits is that your testimonial will contain a link to your web site and because term4sale.com is highly ranked site, it will be an important link for you when it comes to search engines.
A number of subscribers listed at term4sale.com still do not have links to their web sites. This can mean one of three things:
1. You do not have a web site.
2. You do not have a small link at your site to term4sale.com
3. You forgot to tell us to link
If you do not have a web site, get one and get one now. Compulife’s authorized web providers would love to have your business and the average “all in” price of a brand new web site is only $299 per year. If you have not considered it before, check it out by visiting:
Once you have a web site, Compulife would be happy to add a link to your site in the agent listings at www.term4sale.com. The only condition is that somewhere on your site you have a small link back to term4sale.com. This is not intended to have your clients actually visit term4sale.com, the link is intended to help improve term4sale in the search engine rankings. Those rankings take into account those links when determining which sites get ranked high or low.
Remember, if your name is listed in the agent listings at term4sale.com then your name appears with two other agents in that listing. If either or both of your competitors have web site links, and you don’t, you are at a disadvantage. That is why Compulife held off providing such links until this year. We don’t want the site to favor one subscriber over another.
The harsh reality is that if you don’t have a web site today the marketplace thinks you are a cave person. The reality is that a majority of term life insurance consumers now have access to the web. Therefore, not having a web site is a big mistake. If this helps you get motivated to get it done, then I think I am doing you a big favor. Further, given that our authorized web providers can provide ready to go insurance sites for $299 per year (all inclusive), I think that adds up to two favors that I am doing for you.
Once you get a site, and once it is linked up to term4sale.com, make sure you tell us so that we can add that to your agent listings at term4sale.com.
Therefore, if you are using Compulife’s Internet engine, you will need to be ready to replace the engine with the new engine once the new data is introduced. Due to the significance of the changeover, and the fact that everything will need to be implemented and tested before release, we are planning to make this change with the April monthly update.
I apologize for that delay but two events will take me away from the office in the new year; one for a week in January and another for a week in March. Given the importance of the changeover, we need to leave lots of safety room before making the switch.
Therefore, if you are a current engine user it would be a good idea to make a note to contact Compulife in March, to ensure you get an updated version of the engine. If you are NOT a current engine user, but still using the engine, you’ve been warned.
For those doing monthly updates by Internet, we rely on three other web sites to supply monthly updates. These are automatically checked and used by our automatic Internet update software.
1. Switch to obtaining monthly updates by Internet.
Not only will you eliminate the expense and hassle of returning disks, you will save $100 per year in subscription fees.
To switch to Internet monthly updates, go to our web page www.compulife.com and select the last menu choice “Forms, applications, instruction tutorials, etc.” Under the section “License Agreements” you will need to select and complete a new License Agreement for the type of license you have. After you have printed the new agreement, please read it, especially the part where you agree that you have successfully downloaded and processed our “mid-month updates”. If you haven’t done that before, call us and we’ll be happy to step you through the procedure. It’s easy.
2. Disk Purchase Program
The other way to avoid returning the disks and the disk box each month is to pre-purchase them for $21 per year ($1.75 per month). Once you do that you can keep them for future reference, throw them away or return them for a credit (once each year) when you are invoiced for the following year. $21 costs you less than mailing back disks each month.