Bob, it was a fortuitous day for me when I first learned of Compulife. I had just left the corporate world, returning to full time life insurance sales. My marketing plan called for rapidly building a client base. Using the axiom I learned from Dr Kottler, professor at Northwestern, “you need a low cost item to attract attention and a crown jewel to move them to, ” term life insurance I believed was the low cost ticket.
Using Compulife I came up with a much better marketing plan than I had originally decided upon; I believe my subscription dates back to 1993. And it worked! Today my customer base has grown to over 5000 policyholders in ten years.
Compulife was and still is the cornerstone of our marketing plan. Without Compulife I would have needed a huge bookcase of rate books and never fully being sure I was serving my client like our mission statement says”.:.do unto other as you would have them do unto you, it’s biblical and the correct way to do business.
Recently I signed up for zip code leads generated by Term4Sale and right out of the gate made five times my investment! Each prospect has been eager to talk to us and in the market for life insurance. On more than one occasion we have talked to individuals that have also received a quote from one of the big TV advertising quote services, and Compulife has enabled us to secure them as clients, due to the correctness of the information we were giving them. We really should purchase more zip codes and will! .
Bob, Compulife adds immeasurable clout to our marketing plan and knowing you is a real joy.